Social Impact Photographer & Award-Winning Storyteller

Stories that Inspire Change.
Frameworks that Prove It.

I help charities, B Corps and social impact teams turn their impact into proof funders can’t ignore, and stories that inspire people to act.

Work with me

Social Impact Work Featured on

BBC. ITV, Channel 4, SkyNews The Guardian
A woman stands outdoors on a brick sidewalk, wearing a winter coat, beanie, sunglasses, and sneakers, with her hands on her hips.

Too Many Powerful Stories

Never Get Told.

Because the people doing the work are too busy doing the work, and lack the confidence to tell the real stories that matter.

Matt Mahmood-Ogston

“ I turn purpose-driven initiatives into compelling visual stories that centre the impact, not the organisation.

As a documentary photographer and storyteller, I capture authentic moments that showcase your mission with dignity and create lasting impact”

- Matt Mahmood-Ogston,
Award-Winning Storyteller, Social Impact Photographer and Charity CEO

My Mission

To help 10,000

purpose-driven organisations

showcase their

positive impact

on the world.

Black and white portrait of a man with glasses, short dark hair, and a slight beard, looking to the right, against a textured dark background.

The Challenge

The biggest hurdle purpose-driven organisations face today isn't creating positive change - it's documenting it effectively.

You're making a real difference in the world. Your team is solving meaningful problems and creating genuine impact. But capturing these stories in a way that truly resonates? That's where many organisations struggle.

Documenting impact isn't about fancy cameras or polished corporate videos. It's about authentic storytelling that builds trust.

Work with Me

Matt's professionalism and expertise ensured our deliverables were extremely high quality. We definitely will be working with Matt again. ”

Leke Laguda

A man with dark skin and short black curly hair wearing a red shirt and a black necklace, standing in a room with warm lighting, a framed picture on the wall, and a lamp in the background.

He’s a superstar in the world of taking photographs for maximum impact.

Benaifer Bhandari,
Hopscotch Women’s Centre

A woman with short gray hair and light skin is standing outdoors, wearing a light-colored shirt, with a pink and glass background.

We highly recommend Matt for his skill, professionalism, and the thoughtful approach he brings to photography, particularly when working with diverse and vulnerable groups.”

Tom Lees,
Old Diorama

A man with brown, tousled hair and a beard smiling in front of a red and white sign.

Why Work With Me?

With 25 years of combined experience as a multi-award-winning charity CEO, social impact photographer, filmmaker and storyteller, I understand how to capture and communicate purpose-driven work that connects with audiences.

From photographing grassroots initiatives in London's communities, producing an award-winning documentary broadcast on Channel 4, and delivering emotion-centred talks to packed rooms, I've learned that the most powerful stories often lie in the quiet, authentic moments that many miss.

My Approach

Through an immersive and collaborative process, I help you:

  • Document your impact through compelling visual storytelling

  • Create authentic photo, video and written content that showcases your mission

  • Build a library of powerful imagery for your marketing and communications

  • Capture the human stories behind your purpose-driven work

  • Develop visual narratives that resonate with stakeholders and supporters

Work with Me
  • "Matt is one of the most powerful storytellers I have ever heard. He has a level of humility that enables him to achieve a very high degree of emotional connection with his audience."

    - Pete Ashby, National Police Conference organiser

Line drawing of a person standing on the ground, with a globe featuring continents in the background.

The Social Impact Storyteller

The weekly newsletter that shows you how to turn impact into influence.

Real-life impact stories, practical guides and step-by-step playbooks that will help you master social impact storytelling, change the world, prove results, and get funded.

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Discover proven approaches to documenting social impact through visual storytelling.