Storytelling Kits
Turn your impact into proof funders can’t ignore
Most charities and social impact teams struggle to show the difference they make.
Funders want evidence. Supporters want inspiration.
Your team just wants to get it done without burning out.
NishkamSWAT volunteers distributing free meals to those experiencing homelessness. London, UK. 2024 © Matt Mahmood-OgstonI work with charities, B Corps and social impact teams to craft human-centred Social Impact Stories - ready for funding applications, social media, websites, marketing campaigns, and reports.
Demonstrate your commitment to social change
What’s Inside a Storytelling Kit?
Each kit is a ready-to-use storytelling system, built from 10+ years of experience helping charities, B Corps and social impact leaders tell stories that move hearts and unlock funding.
Depending on your tier, you’ll get a mix of:
Professional photography – dignity-led, documentary-style images that show real people and real change.
Written impact stories – crafted with my award-winning framework to capture emotion, action, and outcomes.
Templates & workflows – for reports, funder decks, and social media posts.
AI-trained tools – your own custom GPT project, seeded with your data, to help your team draft stories in your voice.
Campaign-ready assets – designed for reports, applications, presentations, and digital channels.
Strategic roadmap – so your team knows exactly how to keep storytelling consistent.
No vague deliverables. No last-minute panic. Just everything you need in one kit.
Learn about Storytelling Kits
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For lean teams who need repeatable systems.
Storytelling templates (reports, funder decks, socials)
Customisable workflows (Notion/Google Docs/Canva packs)
AI-trained project seeded with your data
1x onboarding session (60 min)
Starting at £650 +vat
☑︎Best for: comms leads, fundraising managers, small teams who want speed + consistency
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For teams who want guidance and usable assets straight away.
Everything in Starter Kit, plus
1x live storytelling workshop (online)
1x co-created impact story (researched & written by me)
10 professional impact photos
Review & optimisation of your current assets
Starting from £1,500 +vat
☑︎Best for: charities and B Corps with upcoming reports, funder bids, or campaigns
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For leaders who want the complete bundle, delivered and ready to go.
Everything in Starter + Pro Kits, plus:
Full photography session (40–60 photos)
2–3 written impact stories (based on interviews)
Campaign-ready asset pack (for reports, websites, decks, socials)
Strategic storytelling plan
Starting from: £3,500 – £7,500
☑︎Best for: annual reports, CSR/ESG campaigns, and major funding applications
I’m Matt, the Social Impact Storyteller
I help charities, funders, and purpose-driven brands capture the human stories behind their work – so their impact is seen, felt, and remembered.
→ Used in fundraising, social media, websites, reports & more.
My social impact work has been featured on
Why These Kits Work
Too many teams:
Rely on stock images that don’t show reality
Write reports funders forget
Struggle to prove outcomes beyond numbers
Your Storytelling Kit fixes this by giving you:
✔ Proof funders can’t ignore
✔ Stories supporters remember
✔ Assets your team can actually use