Turn Your Impact Into Stories That Win Trust and Funding
I help charities and social impact teams build emotional proof through strategic photography, film, and storytelling workshops - for trust, visibility and fundraising.
Social Impact Work Featured on
Too Many Powerful Stories Never Get Told.
Because the people doing the work are too busy doing the work, and lack the confidence to tell the real stories that matter.
“ I turn purpose-driven initiatives into compelling visual stories that centre the impact, not the organisation.
As a documentary photographer and storyteller, I capture authentic moments that showcase your mission with dignity and create lasting impact”
- Matt Mahmood-Ogston,
Social Impact Photographer, Charity CEO, Award-Winning Storyteller
Available for monthly retainers, one-off photoshoots, storytelling consultancy, or begin with my free storytelling guide
My Mission
To help 10,000 purpose-driven organisations showcase their positive impact on the world.
The Challenge
The biggest hurdle purpose-driven organisations face today isn't creating positive change - it's documenting it effectively.
You're making a real difference in the world. Your team is solving meaningful problems and creating genuine impact. But capturing these stories in a way that truly resonates? That's where many organisations struggle.
Documenting impact isn't about fancy cameras or polished corporate videos. It's about authentic storytelling that builds trust.
“Matt's professionalism and expertise ensured our deliverables were extremely high quality. We definitely will be working with Matt again. ”
Leke Laguda
“He’s a superstar in the world of taking photographs for maximum impact.”
Benaifer Bhandari,
Hopscotch Women’s Centre
“We highly recommend Matt for his skill, professionalism, and the thoughtful approach he brings to photography, particularly when working with diverse and vulnerable groups.”
Tom Lees,
Old Diorama
Why Work With Me?
With 25 years of combined experience as a multi-award-winning charity CEO, social impact photographer, filmmaker and storyteller, I understand how to capture and communicate purpose-driven work that connects with audiences.
From photographing grassroots initiatives in London's communities, producing an award-winning documentary broadcast on Channel 4, and delivering emotion-centred talks to packed rooms, I've learned that the most powerful stories often lie in the quiet, authentic moments that many miss.
My Approach
Through an immersive and collaborative process, I help you:
Document your impact through compelling visual storytelling
Create authentic photo, video and written content that showcases your mission
Build a library of powerful imagery for your marketing and communications
Capture the human stories behind your purpose-driven work
Develop visual narratives that resonate with stakeholders and supporters
Social Impact Photography
I help you create powerful visual documentation of your social impact, ESG and CSR initiatives, ready for annual reports, websites, social media and marketing materials.
Working sensitively to capture authentic moments that demonstrate real impact.
Social Impact Documentary Filmmaking
From short-form social content to award-winning feature documentaries, I help tell your impact story through engaging video content that moves audiences to action.
Visual Storytelling Strategy
Beyond just taking photos, I help you develop a comprehensive approach to documenting and sharing your impact through visual media.
If yes, I’d love to work with you to change how the world sees your mission-driven brand.
Are you:
Struggling to effectively document your social impact, ESG or CSR initiatives?
Finding it challenging to capture authentic moments that demonstrate real impact?
Looking for visual content for your socials, website or marketing that goes beyond standard corporate photography?
Needing help telling your impact story in a compelling way?
Let's talk about capturing your purpose-driven work authentically and effectively.
Based in central London, I work with organisations across the UK who are making a genuine difference in their communities and beyond.
The Result?
Working together, we'll create:
Authentic visual documentation that connects with hearts and minds
A comprehensive library of images and films that tell your impact story
Content that feels as genuine as your mission-driven work
Visual assets that help your organisation achieve its goals
Stories that inspire action and support
Does this sound like what you're looking for? Let's chat.
Ready to Document Your Impact?
Social Impact Hub
Discover proven approaches to documenting social impact through visual storytelling.
