matthew ogston: social publisher

I am a Social Publisher. I enable conversations.

Posts from March 2008

Posted
31 March 2008 @ 9pm

Tagged
Mac

Apple re-designs Google Homepage

In a surprise move, Apple has joined forces with Google to re-launch the Google.com homepage.
Simple, clean lines merged with a re-designed global search box…Hang on….Okay, okay, it’s an early April Fools prank by eydryan.com. Panic over.


The Future of Marketing and Advertising: Presentation Slides

Paul Isakson has produced a very interesting set of slides on the The Future of Marketing and Advertising.
One key point modern marketers should take notice of,
“Modern Marketing = Making Peoples’ Lives Better”.


Yahoo, MySpace and Google to Form Non-Profit OpenSocial Foundation

The specific purpose of the new non-profit, according to a release, is “to ensure the neutrality and longevity of OpenSocial as an open, community-governed specification for building social applications across the web.” It’s a particularly crucial move for Google, which has been eager to emphasize that OpenSocial is a community standard, not a Mountain View [...]


Viral marketing is not a marketing strategy

Andrew Chen states that “Viral marketing is not a marketing strategy“. Many times, viral marketing is seen as a “marketing strategy” that is interchangeable with other methods of acquiring users.


How do I start my company and keep my day job?

Venture Hacks suggests how to keep your startup dream going, but still keeping your day job.
“The number one thing not to do is other things. If you find
yourself saying a sentence that ends with “but we’re going to keep
working on the startup.”


Google attempts to take over social networking apps

In a clever move by Google, they have announced plans to launch an open social networking platform which will allow web developers to use common social network modules, hosting on Google hardware.